API launches new ads promoting US crude oil exports

API has launched a new series of adverts highlighting the broad economic and national security benefits of crude oil exports.

“We’re speaking directly to the consumers and workers who will benefit from lifting these outdated trade restrictions,” said API’s Executive Vice President for Government Affairs, Louis Finkel. “The House and Senate are considering bipartisan legislation to lift the ban, and it’s important to share the facts on how free trade in oil could create new jobs, put downward pressure on fuel costs, and strengthen our energy security.”

The ad campaign

The new television and online campaign will begin this week in Colorado, Florida, Illinois, Indiana, New Mexico, New York, New Jersey, Pennsylvania, Virginia, Maryland, West Virginia, Washington, and the District of Columbia. The ads feature quotes from major US news outlets explaining how lifting America’s ban on oil exports could spur additional US energy production, generate jobs, protect consumers, and strengthen US allies. The campaign is a key component of API’s broader energy literacy efforts, emphasising the importance of updating US energy policies to reflect America’s rise as a global energy superpower.

“Study after study, including last week’s report from the US Energy Information Administration, shows that allowing US oil exports could benefit consumers and sharpen America’s competitive edge. And our allies around the world are eager to reduce their reliance on less friendly nations. As lawmakers consider a deal that would put Iran’s crude on the global market, it’s worth asking why US producers don’t yet have that same access to customers abroad. Now is the time to act, and we appreciate the efforts of leaders in Congress who are pushing to quickly harness America’s economic and diplomatic potential as an energy superpower.”

API’s national trade

API is the only national trade association representing all facets of the oil and natural gas industry, which supports 9.8 million US jobs and 8% of the US economy. API’s more than 625 members include large integrated companies, as well as exploration and production, refining, marketing, pipeline, and marine businesses, and service and supply firms. They provide most of the nation’s energy and are backed by a growing grassroots movement of more than 25 million Americans.

Edited from various sources by Stephanie Roker

Published on 10/09/2015

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